Tetra Pak Launches 'Raw Milk Support Programme' in China

Tetra Pak, today announced the launch of the Tetra Pak 'Raw Milk Support Programme' in China.

Under this programme, Tetra Pak will implement a series of activities to support dairy farming in China in collaboration with government and non-government institutions, academics, customers and sister companies. Presented by Tetra Pak Executive Vice President Nils Bjorkman, at the “2008 China Dairy Forum” in Beijing on January 12, the programme is part of Tetra Pak’s ongoing effort to work with customers and public and private partners to support the development of the dairy industry.

As part of The Raw Milk Support Programme, Tetra Pak has formed a strategic alliance with the People’s University of China (Renda) to establish the Renda-Tetra Pak Dairy Research Centre. The centre will conduct economic studies on dairy farming in China, explore ways to support raw milk growth and provide training to officials responsible for dairy farming at the grass roots level. The activities are designed to support the growth of the raw milk industry in China.

Tetra Pak also plans to launch a Dairy Farmers School in collaboration with the Dairy Association of China later in the year. This virtual school will provide lectures and demonstrations online and on TV to improve farmers' knowledge of herd management, feeding and disease control with the ultimate goal of increasing farmer's income.

For more information, please contact:

- Linda Bernier, Director Corporate PR, +39 348-145-4229

- Carolyn Tang, Tetra Pak China, +86 1381 7688 836

- Liddy Chillcott, GolinHarris for Tetra Pak, +44 (0)207 067 0624

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