Innovation Squared.

Tetra Recart is the perfect solution for renewing brand image, extending shelf presence or just giving the category a boost. It provides a platform for delivering differentiated new product concepts to market and bringing innovation to stagnant categories.

Thanks to its billboard effect, Tetra Recart gives brands the opportunity to stand out on shelves, creating competitive advantage and promoting product innovation.

Articles and Research

The fastest growing segment across all prepared foods—up 23% since 2009—is packaged in cartons. The center aisle is discovering bottom-line benefits of cartons. Find out how Tetra Recart offers manufacturers and retailers proof-of-concept and first-to-market opportunities.

A new era is dawning in the grocery aisle. Retailers are asking for products that create growth and demand, and innovative and sustainable packages are providing solutions. Find out how packaging is spurring grocery aisle innovation.

It’s hip to be square…and profitable. Walk down the soup aisle of any grocer, and you will see the impact of retailer and consumer preferences for carton packaging. In fact, industry data suggests cartons are the fastest growing packaging format in preserved foods for one reason: proven performance. Find the data here.