Retailers: your shelf-stable range has more room to grow – with the right packaging
Discounters, cost-of-living pressure and changing expectations on packaging are reshaping how shoppers buy shelf-stable food – and how retailers compete. Relying on look-alike cans and jars makes it harder for private label to stand out, defend margins and build loyalty. To strengthen your offer, you need packaging that works harder on cost – from production through to transport and shelf – and that delivers the convenience consumers are actively looking for.
Tetra Recart offers a modern paper-based alternative that helps you refresh own-label ranges, compete on total cost of ownership and give shoppers a format they prefer.
The food retail shifts reshaping shelf-stable – and how to act first
From stagnant shelf-stable aisles to omnichannel expectations and the cost-of-living squeeze, food retailers face intense pressure on relevance and margins. This article explores the biggest shifts shaping grocery today – and how leading retailers are responding in practice.
Apply Tetra Recart across your shelf-stable portfolio
Tetra Recart is proven across a wide range of shelf‑stable foods, from everyday staples to specialised recipes. Explore how the same paper‑based, space‑efficient format can support multiple categories and create possibilities for future launches.
1. 12% more 390ml packages, and up to 50% more 100ml packages on each pallet and truck. Based on internal simulations comparing Tetra Recart to cans and jars of equivalent sizes.
2. Comparative Life Cycle Assessment of Tetra Pak® carton packages and alternative packaging systems for beverages and liquid food on the European market, 2020
3. Tetra Pak consumer research, 2014–2018. 79% of consumers preferred Tetra Recart to traditional alternatives.
4. Carton CO2 Calculator certified by the Carbon Trust