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When an ingredient comes along that can enable products that get ahead of not just one trend, but several, it’s time to take notice. Sunflower protein is a plant-based powder that offers a neutral flavour profile, outstanding flexibility, and up to 50%1 protein, so why not explore the potential of sunflower protein beverage production?
74% of people actively look for products with health claims2, so what’s the best and most cost-efficient way to appeal to this growing audience? As sunflower protein can be used on most existing lines with, potentially, just a few minor tweaks, it’s the ideal choice for producers looking to appeal to modern consumers without the need for a significant capital investment.
Not only is sunflower protein a plant-based ingredient, but it also contains up to 50%1 protein, as well as fibre and a range of vitamins and antioxidants. This makes it an ideal base for making functional beverages, which are growing in popularity all over the world3.
Thanks in part to its neutral colour and flavour profile, sunflower protein is a flexible ingredient that’s ideal for a variety of uses. The dosing range is anything from 2% to 7%4, and it can be used to create its own products or as an addition to dairy products to make interesting hybrid beverages.
1 Protein content based on dry matter: 53 g per 100 g, as verified in the product specification for SUNTEIN™ Sunflower Protein Pasteurized Extra Fine, Version 02/30.09.2024, provided by Europack Bulgaria.
2 Ipsos for Tetra Pak Quantitative Survey on Health & Nutrition 2023 (Brazil, US, China, India, South Korea, Kenya)
3 https://www.mordorintelligence.com/industry-reports/functional-beverage-market
4 This is a recommendation based on internal tests carried out by Tetra Pak, mostly due to viscosity and taste. As a result of their own R&D processes, customers could potentially use higher or lower dosage levels.