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Consumer trends in the food & beverage industry.
Food protection, carbon footprint, recycling. Go with carton.
Enabling the transition to sustainable food systems.
Taking action in the areas where we can contribute the most.
The design of packaging plays a critical role in its recyclability. We are taking a circular approach to the design of our food packages. Paper-based cartons are already recyclable and recycled where collection, sorting and recycling infrastructure exist. By developing a simplified material structure and increasing the share of paper-based content, we can contribute to increasing recycling and ensure that more of our cartons are transformed into valuable materials and products.
Following the successful completion of a 15-month commercial technology validation of a polymer-based barrier substituting the aluminium foil layer, we are now moving to the next level of development - testing a fibre-based barrier that is a first within food carton packages distributed under ambient conditions.
With these initiatives, we will increase the post-consumption value of our cartons to recyclers, making it more economically worthwhile to collect and process our cartons. We also improve circularity and reduce the carton’s overall impact on climate.