Shelf-stable tuna is high in protein, vitamins and minerals, and it’s a source of omega-3 fatty acids, and these tend to be the claims consumers look for most when buying fish and seafood.
| Purchase decisions are influenced by claims. For fish and seafood: | |||
 | The cool choice for Tetra Brik®
| | Consumers are also wary about heavy metals like the mercury found in some fish, with 31% of US consumers citing it as a concern.8 Some brands are highlighting and addressing this with the labelling, but there is more room for transparency and this could strengthen the relationship between your brand and your consumers. |
Consumers are also wary about heavy metals like the mercury found in some fish, with 31% of US consumers citing it as a concern.8 Some brands are highlighting and addressing this with the labelling, but there is more room for transparency and this could strengthen the relationship between your brand and your consumers.
Optimise your UHT white milk production with advanced food production systems
