The food supplement and nutrition (FSN) market is rapidly growing, driven by consumers seeking products that align with their health-conscious lifestyles and values, such as natural ingredients and sustainability. Ready-to-drink (RTD) nutritional products are well-suited to meet these demands, offering an accessible way to enter this expanding market.
Food supplement and nutrition products include sports nutrition, special nutrition, medical nutrition, and lifestyle nutrition, and this variety means you can appeal to a wide range of consumers. If you are already working with powders, especially nutritional powders, why not explore opportunities in the FSN category with ready-to-drink beverages? The price per litre for RTD protein drinks is higher than protein powders, so there’s potential for improving your bottom line while appealing to both new and existing consumers.
While each upgrade or expansion process is unique, common steps include evaluating current capabilities to identify necessary improvements that meet specific goals. This involves assessing equipment like mixing, blending, homogenisation, pasteurisation, and heat treatment systems. Furthermore, consider key optimisations, potential for automation, and the need for training and support for new technology, recipes, and ingredients
Expanding your nutritional powder line to produce liquid nutritional products will require a new wet processing area and a filling machine, although the powder handling could be common to both lines. The key upgrades required for liquid processing include: