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Get ahead of the trends

Our regular Trendipedia reports keep you up to date with the emerging consumer trends, so you can steal a march on your competitors and capture new business opportunities as they arise.  Read about how today’s consumers are shopping across multiple channels, forcing retailers to rethink traditional models and align offline with online experiences.

How are people shopping today?

Digital technologies are changing how people buy their edible groceries. Here, we examine four retail trends that illustrate how our habits - and our expectations - are changing.

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More reports and insights

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Amplified experiences report

Amplified experiences report

The Trendipedia amplified experiences report is about consumers’ growing desire for playful, comforting and multi-sensory pleasures
Find out more in the Amplified experiences report⁠
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Green by default report

Green by default report

How you can increase market share, while helping consumers achieve their eco-friendly consumption goals?
Find out more in the Green by default report⁠
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Mindful wellness report

Mindful wellness report

Wondering how to adapt your offer to meet the Mindful Wellness trend? Our latest consumer trend report helps you navigate the labyrinth of Mindful Wellness.
Find out more in the Mindful wellness report⁠
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Savvy and Conscious report

Savvy and Conscious report

Consumers around the world are looking for smart new ways to spend less on food, without compromising on quality
Find out more in the Savvy and Conscious report⁠
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Authentic connections report

Authentic connections report

Learn how forward-thinking companies are addressing the trend of authentic connections.
Find our more in the Authentic connections reports⁠
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Hyper convenience

Hyper convenience

Find out what’s driving this trend and how you can address it.
Find out more in the Hyper convenience report⁠
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Discover the artificial trust

Discover the artificial trust

How is this affecting their choices …and your business?
Learn more about Discover the artificial trust⁠
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Green dilemma

Green dilemma

In this report, we ask: does the environment have to take a back seat in tough times, or can producers combine sustainability with lower costs?
Learn more about the Green dilemma⁠
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Empowerment through diet

Empowerment through diet

We explore how the desire to be ‘in control’ is affecting consumers’ food choices in the post-COVID world.
Learn more about Empowerment through diet⁠
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Smart and adaptive

Smart and adaptive

How are consumers adapting to the economic slow-down and cost-of-living crisis?
Learn more about Smart and adaptive⁠

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