Changes in Tetra Pak’s Executive Leadership Team
 

Tetra Pak has implemented changes to its Executive Leadership Team (ELT), effective 1 December 2025. The following Executive Vice President (EVP) appointments report to Adolfo Orive, President & CEO, and maintain cross-functional senior leadership of the company.

Marco Dorna is appointed EVP Market Operations. Marco joined Tetra Pak in 2004 and has held various positions including Key Account Director roles for Arabia Area, Brazil and South Africa, and Managing Director Central America & Caribbean before taking his previous position as Managing Director Brazil in 2022.

Tatiana Liceti is appointed EVP Packaging Solutions. Tatiana previously served as EVP Market Operations since 2021. She joined Tetra Pak in 1998 and has held other positions including Managing Director Mexico, Managing Director Andina, Managing Director Peru and Vice President for the Americas.

Roberto Franchitti is appointed EVP Processing Solutions & Equipment. Roberto previously served as EVP Services since 2021. He joined Tetra Pak in 2007 and has held other positions including Cluster Leader Services South Europe, Vice President Carton Value & Economy Platform and EVP for Services & Quality.

Ola Elmqvist is appointed EVP Services. Ola previously served as EVP Packaging Solutions since 2021. He joined Tetra Pak in 1990 and has held other positions including Cluster Leader Services Europe & Central Asia, Vice President Business Unit Liquid Food, Vice President Supply Chain Operations in Greater China, Managing Director Tetra Pak Southeastern Europe and EVP for Processing Solutions & Equipment.

Martin Scott is appointed EVP Sustainability & Communications. Martin previously served as EVP Communications since 2024. He joined Tetra Pak in 2018 and has held other positions including Vice President Internal Communications and Vice President External & Internal Communications.

Effective 1 December 2025, Tetra Pak’s Executive Leadership Team is:

  • Adolfo Orive, President & CEO
  • Marco Dorna, EVP Market Operations
  • Tatiana Liceti, EVP Packaging Solutions
  • Roberto Franchitti, EVP Processing Solutions & Equipment
  • Ola Elmqvist, EVP Services
  • Sara De Simoni, EVP Development & Technology
  • Martin Scott, EVP Sustainability & Communications
  • Bruce Burrows, EVP Finance & Supplier Management
  • Phil Read, EVP Human Resources & Transformation
  • Sébastien Thierry, EVP Legal Affairs and General Counsel