We joined forces with AIM, the European Brands Association and more than 85 companies and organisations from the packaging value chain on the HolyGrail 2.0 Digital Watermarks Initiative. The objective: to prove the viability of digital watermarking technologies for accurate sorting. As a result, we are currently working on securing compliance to a potential new watermarking standard for our package portfolio.
Location
Europe
Partners
AIM and more than 85 companies and organizations
For more information
AIM - European Brands Association
Tetra Pak contacts
Stahlberg Jennie